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We partner with ambitious founders and leadership teams of funded scale-ups ($2-20M USD raised) to accelerate growth. We shape winning go-to-market strategies, unlock high-value rights holder and brand partnerships, deliver commercial execution, and apply innovation all while keeping the burn rate under control.
We get your product into the hands of the right customers, buyers, and high-value partners faster and more efficiently.
Since 2020, Metahead has partnered with founders and leadership teams at funded sports, entertainment & media-tech scale-ups ($2-20M USD raised) from Europe, North America and LATAM. We embed directly with your team, connecting sharp strategy to hands-on execution. We accelerate GTM, unlock high-value partnerships, and build commercial momentum while preserving and protecting your run rate.
Advisory retainers and fractional commercial leadership. Senior operators embedded in your team at board and exec level, giving you the strategic firepower of a Chief Growth or Chief Commercial Officer without the full-time cost.
Typically 3-6 month engagements that turn early traction into durable revenue, plus warm introductions to the rights holders, brands, investors and distribution platforms that actually move the needle.
We help you expand into new markets. Also help to refine the messaging, value proposition and why care for your ideal customers and buyers.
“Facilitating new global partnerships in the sports and entertainment space utilising Overplay's technology. This is especially important for us as a first mover, introducing a brand new form of media innovation to the market. They have unearthed new creative opportunities and made introductions that are proving to be valuable for our company. We are thrilled that Metahead is part of our journey!”
Metahead is a high-impact business that helps ambitious companies scale and innovate. We work as an integrated part of your team, connecting strategy, creativity, and execution to drive sustainable growth.
As Founder and Managing Director of Metahead, Chris has led innovation strategy and partnerships for global brands including Google, Visa, and Johnson & Johnson at WPP’s Group M, as well as Shazam prior to its acquisition by Apple. Metahead brings together leaders from technology, rights, investment, media and startups to help clients successfully leverage the pace and change of technology, emerging media and the attention economy.
Experienced business executive with 35+ years advising and leading companies across consumer goods, gaming, sports, entertainment, media and private equity in Latin America. Expert in brand building, growth strategy, operational turnarounds and market expansion. Combines strategic insight with hands on execution to drive revenue, efficiency and long term value across complex regional markets,
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With over eight years experience across Web3 and blockchain ecosystems, and five years as a founder, Robbie has built and scaled ventures at the forefront of decentralized technology. As Co-Founder of ChainGuardians, he led the successful launch of the $CGG token, achieving a market capitalisation exceeding $100M on multiple occasions. He also spearheaded ChainBoost, a launchpad and incubator protocol that supported more than 50 projects in raising over $25M.More recently, Robbie founded Neolyfe, a virtual gaming world, and Futech Labs, a software development consultancy supporting clients at every stage of their technical and product growth journey. Combining strategic vision with hands-on execution, Robbie helps innovative ventures scale, raise capital, and deliver impactful digital experiences
Senior business executive with 25+ years leading marketing, innovation, branding, sponsorships and strategic growth across FMCG, telecom, and startups. Former executive at AB InBev and Oi. (Telecom), with extensive experience as a startup mentor and accelerator partner guiding ventures across health, beauty, gaming, SaaS, and beverage sectors. Mentored early-stage startups including Vivant Wines (canned wine), which later merged into Better Drinks, now a strategic partner of Heineken Brasil. Combines global corporate strategic insight with entrepreneurial execution to drive growth and transformation.